What are they saying about you?
E-reputation, also sometimes referred to as cyber-reputation, digital reputation, Web reputation or Internet or online reputation, is a given entity’s reputation or the way it is commonly viewed (via information, opinions, discussions, comments, rumours, etc.) on the Web. The entity can be a brand, legal entity or individual, whether real (represented by a name or pseudonym) or imaginary. The e-reputation constitutes the identity of the brand or person as well as the way it is perceived by Internet users.
This digital notoriety, which can set a brand apart or provide a competitive advantage, is shaped by positive elements and the monitoring of negative elements. E-reputation can also designate the management of such a reputation using a global strategy and specific tools (leading to the emergence of new occupations) to ensure the digital identity’s sustainability. (Source: Wikipedia, free translation)
Whether you need digital monitoring, detection or surveillance, SIRCO will use proven methods to identify the perpetrators of reputation damage and libel, and properly gather evidence that can be used in the event of legal action.